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Assistant Professor (Marketing Specialization)

Full time @PSGR Krishnammal College for Women posted 1 month ago in Education Training
  • Coimbatore, Tamil Nadu, India, 641004 View on Map
  • Post Date : 13/05/2025
  • Apply Before : 20/05/2025
  • Salary: ₹30,000.00 - ₹60,000.00 / Monthly
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Job Detail

  • Job ID 11832
  • Career Level  Executive
  • Experience  5 Years
  • Gender  Female
  • Industry  Management
  • Qualifications  Master’s Degree
  • Salary   60000
  • HR Contact No  9944510267

Job Description

Job description

Qualifications & Skills:

  • Educational Qualification: Master’s Degree in Business Administration (Marketing) with NET/SET or Ph.D. (preferred as per UGC norms).
  • Strong academic background with a passion for teaching and research.
  • Hiring for Media Marketing

Key Responsibilities:1. Teaching & Course Delivery

  • Academic Instruction
  • Deliver lectures on Media Marketing, Digital Strategy, Integrated Marketing Communication (IMC), Advertising, Social Media Management, Content Marketing, Branding, and other related subjects.

2. Student Engagement & Mentorship

  • Guide students in internship projects, brand campaigns, and digital simulations.
  • Provide mentorship on media planning, campaign execution, and creative content development.
  • Support students in participating in media/marketing competitions, expos, and industry events.

3. Research & Publications

  • Conduct research in areas such as digital consumer behavior, media effectiveness, campaign ROI, influencer marketing, etc.
  • Publish papers in indexed marketing/media journals and present in national/international conferences.
  • Encourage student involvement in research and innovation projects.

4. Curriculum & Departmental Development

  • Participate in syllabus design, curriculum updates, and course enrichment based on emerging media and marketing trends.
  • Collaborate with faculty for interdisciplinary integration with business, IT, and design subjects.
  • Support NAAC/NIRF/NBA documentation and institutional development initiatives.
  • Design course materials, lesson plans, presentations, and case studies aligned with the curriculum and industry trends.
  • Conduct classroom and lab sessions, tutorials, workshops, and student projects.
  • Utilize ICT tools, multimedia content, and digital platforms for effective teaching.

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