DIGITAL MARKETING SENIOR EXECUTIVE

Job Expired

Job Description

POSITION : SENIOR EXECUTIVE

DIVISION: MARKETING

LOCATION: COIMBATORE/ KANIYUR VILLAGE

SEX: MALE

AGE LIMIT: 23-35 Yrs

MARITAL STATUS: MARRIED / UNMARRIED

CANDIDATE ORIGIN: COIMBATORE

QUALIFICATION: ANY DEGREE

EXPERIENCE: 3-5 YEARS

SALARY: 30000/-

RESPONSIBILTY:

·       PLAN AND EXECUTE ALL DIGITAL MARKETING, INCLUDING SEO/SEM, MARKETING DATABASE, EMAIL, SOCIAL MEDIA AND DISPLAY ADVERTISING CAMPAIGNS

·       DESIGN, BUILD AND MAINTAIN OUR SOCIAL MEDIA PRESENCE

·       MEASURE AND REPORT PERFORMANCE OF ALL DIGITAL MARKETING CAMPAIGNS, AND ASSESS AGAINST GOALS (ROI AND KPIS)

·       IDENTIFY TRENDS AND INSIGHTS, AND OPTIMIZE SPEND AND PERFORMANCE BASED ON THE INSIGHTS

·       BRAINSTORM NEW AND CREATIVE GROWTH STRATEGIES

·       PLAN, EXECUTE, AND MEASURE EXPERIMENTS AND CONVERSION TESTS

·       COLLABORATE WITH INTERNAL TEAMS TO CREATE LANDING PAGES AND OPTIMIZE USER EXPERIENCE

·       UTILIZE STRONG ANALYTICAL ABILITY TO EVALUATE END-TO-END CUSTOMER EXPERIENCE ACROSS MULTIPLE CHANNELS AND CUSTOMER TOUCH POINTS

·       INSTRUMENT CONVERSION POINTS AND OPTIMIZE USER FUNNELS

·       COLLABORATE WITH AGENCIES AND OTHER VENDOR PARTNERS

·       EVALUATE EMERGING TECHNOLOGIES. PROVIDE THOUGHT LEADERSHIP AND PERSPECTIVE FOR ADOPTION WHERE APPROPRIATE

 

KEY SKILLS:

·      BS/MS degree in marketing or a related field

·      Proven working experience in digital marketing

·      Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

·      Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

·      Experience in optimizing landing pages and user funnels

·      Experience with A/B and multivariate experiments

·      Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

·      Working knowledge of ad serving tools (e.g., DART, Atlas)

·      Experience in setting up and optimizing Google Adwords campaigns

·      Working knowledge of HTML, CSS, and JavaScript development and constraints

·      STRONG ANALYTICAL SKILLS AND DATA-DRIVEN THINKING

·      Up-to-date with the latest trends and best practices in online marketing and measurement

GENERAL POINTS:

 ·       NEEDS TO COMPLETE THE JOB ON THAT DAY(NO OF CUSTOMERS NEED TO VISIT)

·      ENSURES ALL CUSTOMERS CORRECTLY & PROVIDE ORDERS TO COMPANY

·       NEEDS TO COME FROM GOOD FAMILY BACKGROUND

·       NEEDS TO SUBMIT QUALIFICATION CERTIFICATES,PASSPORT FOR SECURITY

·       TWO WHEELER MUST

·       ABLE TO DRIVE TWO WHEELER AS WELL AS FOUR WHEELER

 

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