We are seeking a skilled and dynamic Public Relations Officer (Doctor) to join our healthcare organization. The Public Relations Officer will play a vital role in promoting our medical practice, enhancing our reputation, and fostering positive relationships with the public, patients, and other stakeholders. This role requires excellent communication skills, a deep understanding of healthcare practices, and a passion for building and maintaining professional connections. The Public Relations Officer will serve as the liaison between the medical team and the public, ensuring effective communication and fostering a positive image of our doctors and medical services.
- Develop and implement strategic public relations plans and initiatives to enhance the reputation and visibility of our medical practice.
- Act as a representative of the doctors and medical staff, promoting their expertise and contributions to the community and healthcare industry.
- Establish and maintain positive relationships with the media, journalists, and other influencers to generate positive publicity and media coverage.
- Serve as a spokesperson for the medical practice, providing timely and accurate information to the media and addressing inquiries or concerns.
- Coordinate and organize press conferences, interviews, and other media events to promote medical services, achievements, and important initiatives.
- Create compelling content, including press releases, articles, blog posts, and social media updates, to communicate medical advancements, patient success stories, and other relevant news.
- Monitor media coverage and public sentiment related to the medical practice and doctors, and develop strategies to address any negative perceptions or issues.
- Develop and maintain strong relationships with community organizations, patient advocacy groups, and key stakeholders to enhance the medical practice’s reputation and foster collaboration.
- Collaborate with marketing and communications teams to align public relations efforts with overall brand messaging and marketing campaigns.
- Stay updated on the latest trends and developments in healthcare and public relations to identify new opportunities and innovative approaches.
- Bachelor’s degree in public relations, communications, marketing, or a related field. A medical degree or background is highly desirable.
- Proven experience working in public relations, preferably in the healthcare industry or with medical professionals.
- Excellent written and verbal communication skills, with the ability to convey complex medical information in a clear and engaging manner.
- Strong media relations skills, including experience working with journalists and generating positive media coverage.
- Demonstrated ability to develop and execute successful public relations strategies and campaigns.
- Exceptional interpersonal skills and the ability to build and maintain professional relationships with diverse stakeholders.
- Proficiency in using social media platforms, content management systems, and other PR tools.
- Strong organizational and project management abilities, with the capability to multitask and meet deadlines in a fast-paced environment.
- Understanding of medical terminology, healthcare regulations, and patient privacy laws.
- A passion for healthcare and a commitment to promoting the highest standards of patient care and medical professionalism.
- Apply Gender Male
- Working Shift Yes - Day Shift
- Work From Home No
- What Type of Industry Hospitals, Health Care Providers
- Salary Offer 25000
- Qualification Bachelor Degree
- Experience Level Junior
- Total Years Experience 5
- How many hires.? 1 Hire
- Address Coimbatore Ganapathi
- HR/ Employer Mobile No -
- HR/ Email id [email protected]